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Sehat Lite

Project type

Brand Identity, Product Label

Date

2023

Location

Mandsaur, Madhya Pradesh

Industry

Food & Edible Oils

Sehat Lite is an edible oil brand focused on promoting healthier cooking choices without compromising on taste and quality. Designed for modern households, the brand emphasizes purity, balanced nutrition, and everyday wellness, making it a trusted companion in daily cooking.

The objective of this project was to create a fresh, trustworthy, and consumer-friendly packaging design that reflects the brand's health-conscious positioning while standing out in a competitive edible oil market. The design approach focused on clear communication, strong shelf visibility, and a visual identity that conveys purity, quality, and well-being.

Through a thoughtful combination of vibrant visuals, clean typography, and health-focused messaging, the packaging effectively highlights the brand's key benefits and reinforces consumer confidence. The result is a cohesive packaging system that strengthens brand recognition and creates a strong connection with families seeking healthier lifestyle choices.

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